Sheet fed printing ink market analysis
in the rapidly changing market, sheet fed printing manufacturers are facing many challenges, and ink manufacturers are also trying to help their customers grow
the sheet fed printing market continues to face challenges. Oil 5 Argo does not simply transplant the traditional offline business matching to online ink manufacturers. Mark J. Levin, President of Sun Chemical North America group, said, "in 2005, the sales volume of the commercial printing market continued the decline since 2001."
Levin added that as a result, the sheet fed ink market in the United States has also been affected by the overall market changes, and ink world previously estimated that its annual sales could reach $650million. According to the analysis of the American printing ink Association (NAPIM), in the first three quarters of 2005, although the consumption of ink increased, the price of raw materials has always been on the rise. Only after several natural disasters caused the contraction of raw material market and crude oil market, did ink manufacturers realize the increase of product pricesKathy Marx, vice president and marketing manager of flint ink company, said that the sales volume of sheet fed packaging ink for packaging has decreased, but the sales volume has increased. At the same time, the sales volume of commercial sheet fed ink increased, while the sales volume was basically flat Tak o'haru, President of Toyo ink (USA), said, "in general, the sheet fed ink market this year is the same as last year. We have not seen the growth of this market. Fortunately, we have achieved a 10% sales growth this year, mainly because printing brush manufacturers use high-performance and stable quality consumables to meet the requirements of high-speed printing and new processes, so as to improve their production capacity."
Levin mentioned that the sheet fed ink market will face more and more challenges in the next few years. With the excess production capacity, the increase of costs and the increase of bankruptcy, the number of business printing manufacturers will decrease. In addition, he also mentioned that the business printing market in North America is increasingly feeling competitive pressure from overseas printing manufacturers using the latest technology. At the same time, in the short version and direct mail market, digital printing has also put a lot of pressure on itTony bean, manager of Sun Chemical folding carton marketing department, said, "in terms of packaging and printing, the sales volume of sheet fed printing ink used in folding carton decreased in the first half of 2005, which is mainly caused by the weakening of the market position of some key end users and the purchasing power of end customers." According to the research of the carton packaging Association, the shipment volume of folding cartons this year is expected to fall by 2.5%, but its overall value should be basically the same as that in 2004 Bean said that the research also showed that the decline in market demand in 2005 was largely due to upstream factors, and the situation will improve in 2006 and 2007. However, as the traditional folding carton printers are facing more and more pressure from other packaging products, its growth rate is expected to be slightly lower than the level in
like the ink industry, the sheet fed printing industry is also suffering from overcapacity and is experiencing industry integrationDaryl P. Collins, vice president and regional sales/production manager of Wikoff color, said, "the business and packaging sheet fed printing market in 2005 was marked with overcapacity and industry integration. We feel that the packaging market may rebound slightly due to industry integration, the closure of old factories and the upgrading of equipment."
ink suppliers in other regions are also facing the same situationDoug Stanley, President of American printing ink, said, "our business is in good condition, and seems to be busier than in previous years, especially the business printing ink business has rebounded. We closed some factories, but on the whole, our accounts are in good condition. The performance of the whole printing industry is normal, especially in the southeast region, which is commendable."
Steve Miller, vice president of ink makers Co., Ltd., said, "the sheet fed printing market has stabilized throughout the year, and our business is quite busy. We need to raise prices, but this is a very difficult process. Customers demand more services, because they are also facing pressure from the market."Bob arzilli, vice president of three dimensional chemical company, said, "in the past 10 years, the ink market in New England has continued to shrink, and most small ink companies have been merged by large companies or eliminated by the market."
changes in the sheet fed printing market
in recent years, the sheet fed printing market has experienced many changes. Printing manufacturers are facing great challenges, such as overcapacity, horizontal competition, cost pressure, desktop printing, industry integration and overseas competitionLevin said, "as we know today, in the business sheet fed printing market, overcapacity, overseas competition and digital printing technology are all serious threats to it." However, he also said that printing manufacturers can improve their competitiveness by adding value to services or purchasing digital equipment, and many people have begun such strategic adjustments
o'haru must reinforce it, saying, "the market demand for sheet fed printing is far lower than the current production capacity."Collins said, "in addition to overcapacity, printing manufacturers must also pay attention to the trend of one-way overseas transfer of printing orders, and also help customers improve the quality of image information printing. In this regard, experts from our special ink department can provide help." Brian gobbell, President of Bowers printing ink, said, "a large number of orders have been transferred overseas. If this is a large order and the requirements for delivery time are not high, it will be sent to overseas printing, especially in the folding carton market. We can make this part of money, but we will make more efforts than before."
the necessity of raising prices
in the past year and a half, the prices of crude oil, natural gas and other raw materials have risen sharply, which has a great impact on the raw material cost of sheet fed printing ink
although ink companies have undertaken reasonable pressure from costs as much as possible and have absorbed part of the price increase, most ink companies have announced an increase in ink prices
according to the ink company, the sheet fed printing manufacturers have reluctantly accepted this situation
levin mentioned, "due to the reduction of market demand and the horizontal competition caused by overcapacity, the profits of sheet fed printing manufacturers have decreased. Nevertheless, they still understand the increase in ink prices, because they realize that this is caused by the rising cost of raw materials and the shortage of some key materials."
collins said, "customers realize that in the face of the increase in raw material costs, ink companies' price growth is necessary. However, as the increase in the price of printing products is also going through a difficult process, they are very reluctant to accept the increase in ink prices. In the past year and a half, although the price of ink has increased, printing manufacturers have not achieved product prices that are commensurate with the cost increase."
stanley said, "in my memory, the ink price has become the primary focus for the first time, and we have to do so. For all ink companies, this is a regrettable move, but as a valuable supplier, we must be profitable. You know, we have digested a lot of cost pressure by ourselves."
Bernie van camp, sales manager of Rainbow Ink, said, "the market is still in a stalemate. Printing manufacturers don't want to see ink prices rise because they can't raise the price of their products. At the same time, the price of raw materials is rising, and we can't absorb this rise alone."
service and profit
technical service is an aspect that needs to be discussed in detail. With the decline in profits brought about by the rise in raw material prices, many ink companies have reduced the number of branches
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